Overview
Entrepreneurs identify a problem, explore possible solutions, and assess whether people will use or support them. A venture may be for-profit, nonprofit, cooperative, or an initiative inside an existing organization.
Core ideas
Customer discovery uses interviews and observation to understand needs. A business model explains value, delivery, and revenue or funding. Prototypes test important assumptions cheaply; cash-flow planning anticipates timing of income and expenses. Small tests reduce avoidable spending while preserving room to change direction.
Try it
Choose a modest everyday problem and interview three consenting people about how they handle it now. Ask open questions rather than pitching a solution. Record the result and explain one limitation.
Study pathways
Learning can come from entrepreneurship courses, incubators, mentors, and small experiments. Useful skills include accounting, sales, design, and negotiation. Review program outcomes and local requirements before choosing a path.